Sponsorship Opportunities Now Available

Brands can connect with collectors, players, families, and creators through premium sponsorship and activation opportunities.

TCG Con Arabia 2026 offers brands the opportunity to become part of a focused cultural and commercial event built around trading cards, collectibles, gaming, creativity, and community. The event takes place on 4-5 December 2026 at Riyadh Boulevard City and brings together collectors, players, families, creators, vendors, and hobby businesses in one destination.

Effective sponsorship is more than logo placement. The strongest partnerships create a useful, memorable role for the brand inside the visitor journey. Depending on the agreed opportunity, that may include naming or supporting an experience zone, presenting a community moment, creating an on-ground activation, contributing prizes or content, appearing across selected event media, or developing a tailored presence that connects naturally with the audience.

The TCG audience is highly engaged. Collectors research products and follow releases, players invest time in their games, families look for shared entertainment, and creators document the moments that matter. This gives partners several ways to build relevance: product discovery, live demonstration, sampling, hospitality, storytelling, social content, and direct interaction with visitors who have chosen to spend time inside the hobby.

Sponsorship enquiries are reviewed individually so that objectives, audience fit, operational requirements, brand safety, and available inventory can be considered together. Applicants provide their business and contact information, after which the team can discuss suitable options, expected deliverables, placement, timelines, and documentation. Confirmed sponsors can access application information, invoices, brand-asset requirements, and placement details through their account when available.

Brands interested in the 2026 edition are encouraged to begin the conversation early. Premium placements and custom activations require planning, approvals, production lead time, and coordination with the venue and event programme. The aim is to build partnerships that feel credible to the community and deliver meaningful value for both the audience and the participating brand.